Nova Scotia software company providing marketing automation, communication and customer-engagement tools.
Mailchimp’s ecosystem and commerce integrations are broader; SimplyCast has a smaller market footprint.
Alternative to Mailchimp
Technology
Marketing automation and customer communications
Both platforms support email campaigns, marketing automation and customer communications. SimplyCast provides a Nova Scotia-based option with multi-channel automation tools.
Company traces its origin to Halifax in 2009. SimplyCast is a privately held company primarily owned by its founder, Saeed A. El-Darahali. He serves as the company's President and CEO. The company is based in Dartmouth, Nova Scotia, Canada, and its leadership has noted that it is 100% owned by Nova Scotians and continues to self-fund its growth without raising external institutional capital.
Software/service business. Maintains its own data centers in Canada and the United States to help Canadian and international clients comply with regional data residency requirements.
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