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1,357 companies · 8 new swaps added this week
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Discover Canadian swaps
Based on what Canadians are searching for this week.
Featured collection
Indigenous businesses across Canada
Discover Indigenous-owned, community/Nation-owned and Indigenous joint-owned Canadian businesses — from food and skincare to tourism, technology and professional services.
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Get Canadian alternatives, new collections, and surprising discoveries about familiar brands — occasionally, not constantly.
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What does “Canadian” really mean?
A maple leaf doesn't always mean Made in Canada, and a Canadian company isn't necessarily Canadian-owned. Knowing the difference helps your purchase genuinely support Canada.
Product of Canada
The highest bar. Nearly all of the product and its production costs must be Canadian.
Made in Canada
Canadian-made doesn’t always mean entirely Canadian. Imported parts or ingredients may still be used.
Canadian-owned
We look at who ultimately controls the company, not simply where its office is located.
Don’t judge by the maple leaf
A maple leaf is branding, not proof of Canadian ownership or origin. Check the actual claim.
Canadian-founded doesn't always mean Canadian-owned. Discover how familiar brands have changed hands. Explore Ownership Watch →
How it works
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- Keep dollars in Canada and support local jobs.
- Reduce reliance on foreign companies.
- Discover amazing Canadian brands.
- Make choices that strengthen our economy.









