Canadian brand

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Well.ca

Personal Care

  • Canadian-owned
  • Canadian-founded
  • HQ in Canada
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About Well.ca

Founded in Guelph, Ontario in 2008, Well.ca is an online retailer offering health, wellness, beauty and everyday essentials from a range of brands. Previously owned by US-based McKesson, the business was sold in December 2024 to Canadian private-equity firm Birch Hill Equity Partners.

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Canadian status

  • Canadian-owned
  • Canadian-founded
  • HQ in Canada

Canadian-founded online retailer acquired by McKesson in 2017. McKesson confirmed that its sale of Well.ca and Rexall to Canadian private-equity firm Birch Hill Equity Partners closed on December 30, 2024. Canadian manager control is documented; the domicile of underlying fund investors and any later non-public changes are not independently established.

Well.ca is a Canadian online retailer of products made by many third-party brands, not a single manufacturer. Its Canadian operation does not establish that the products it sells are made in Canada or qualify as Product of Canada. Product-origin claims require verification of individual brands and items.

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